Finally! Quaker Launches Brand New Cookies
After 130 Years, Quaker Finally Offers Packaged Oatmeal Cookies Made With The Goodness Of Whole Grain Oats

CHICAGO, March 5, 2012 /PRNewswire/ -- Since creating the Quaker Oat Cake recipe more than 100 years ago, Quaker Oats have long been a key ingredient of oatmeal cookies baked in kitchens across the country. Inspired by the goodness of whole grain oats for more than 130 years, The Quaker Oats Company, a division of PepsiCo, is introducing a new line of packaged Quaker Oatmeal Cookies that feature whole grain oats as a staple ingredient. With real pieces of dried fruit and crunchy nuts, new Quaker Oatmeal Cookies are available in two varieties and seven flavorful creations, to satisfy every cookie craving.

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(Photo: http://photos.prnewswire.com/prnh/20120305/CG63661-b)

"Creating this line of cookies has been a long time coming for us at Quaker and is a great addition to our portfolio that's already full of delicious foods made with whole grain oats," said Alberto Fernandez, Vice President of Quaker Foods & Snacks North America. "We're excited about these cookies because they combine the goodness of whole grains with real fruits like dried cranberry and banana, sweet chunks of chocolate and hearty nuts. We've worked long and hard to ensure there is really something for everyone."

Quaker Oatmeal Cookies come in Soft Baked and Crunchy Oat Granola varieties at a suggested retail price of $2.69 per package. With individually wrapped packets in each box, these cookies are great at home or on-the-go.

About Quaker's Cookie Varieties
Quaker's Soft Baked Oatmeal Cookies are palm-sized and individually wrapped, with six cookies per box. Soft Baked Oatmeal Cookies come in five flavors: Apple & Cinnamon, Banana Nut, Chocolate & Almond, Cranberry & Yogurt and Raisins.

Quaker Crunchy Oat Granola Cookies are crispy in texture, with each box featuring seven individually wrapped packages of four cookies. Crunchy Oat Granola flavors include Apple & Cinnamon, Mixed Berry, Mixed Nuts and Raisins.

Whether soft baked or crunchy, both varieties of Quaker's Oatmeal Cookies contain the whole grain goodness of Quaker Oats in a sweet snack for every taste and time of day.

Quaker Soft Baked and Crunchy Oat Granola Cookies are available nationwide in Kroger and select WalMart stores and will be available in most grocery stores by March 2012.

About The Quaker Oats Company
The Quaker Oats Company, headquartered in Chicago, is a unit of PepsiCo, Inc., one of the world's largest consumer packaged goods companies. For more than 130 years, Quaker's brands have served as symbols of quality, great taste and nutrition. Holding No. 1 positions in their respective categories, Quaker Oats, Quaker Rice Cakes and Quaker Chewy Granola Bars are consumer favorites. For more information, please visit www.QuakerOats.com. Follow Quaker Oats on Facebook and Twitter.

About PepsiCo
PepsiCo is a global food and beverage leader with net revenues of more than $65 billion and a product portfolio that includes 22 brands that generate more than $1 billion each in annual retail sales. Our main businesses – Quaker, Tropicana, Gatorade, Frito-Lay and Pepsi-Cola – make hundreds of enjoyable foods and beverages that are loved throughout the world. PepsiCo's people are united by our unique commitment to sustainable growth by investing in a healthier future for people and our planet, which we believe also means a more successful future for PepsiCo. We call this commitment Performance with Purpose: PepsiCo's promise to provide a wide range of foods and beverages for local tastes; to find innovative ways to minimize our impact on the environment by conserving energy and water and reducing packaging volume; to provide a great workplace for our associates; and to respect, support and invest in the local communities where we operate. For more information, please visit www.pepsico.com.

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Contact:

 

Jody Menaker

Julia Nissim

Quaker Foods & Snacks

Edelman Public Relations

312-821-3264

312-240-3182

jody.menaker@pepsico.com

julia.nissim@edelman.com

SOURCE The Quaker Oats Company