The Official Chip and Dip Sponsor of the NFL Delivers Unprecedented Access to the Game, Rewarding Partiers with Live Auctions Featuring Fan-Pleasing Prizes
'Fuel Up for Battle' Program Returns Bringing Back DEW® Gamer Favorite, Mtn Dew® Game Fuel™ Citrus Cherry, and New Flavor, Mtn Dew® Game Fuel™ Berry Lime, for a Limited Time Only
Lay's Wavy West Coast Truffle Fries, Lay's Southern Biscuits and Gravy, Lay's New York Reuben and Lay's Kettle Cooked Greektown Gyro Flavored Potato Chips Hit Shelves Nationwide in mid-July; Fans Can Vote to Save their Favorite through October 18
Families Also Encouraged to get "Wild Like Me" with New Digital Animal Imitation Experience for a Chance to Win a Marine Life-Inspired Vacation to The Bahamas
Mountain Dew® Reintroduces Iconic "Do the DEW" Credo with First-Ever Global Creative Featuring Scotty Lago and Sean Malto, in Collaboration with Filmmaker Justin Lin
The Mischievous Chester Cheetah Laces Up His Cleats in Preparation for the 2015 Season Debut; Nationwide Exhibition Tour Kicks Off in Los Angeles with Global Futbol Icon Pavel Pardo
Celebrated Chef Stephanie Izard, Frito-Lay Executive Chef Jody Denton and Leading DIY Web Destination Brit + Co Partner to Develop Unique Recipes Inspired by Lay's Wavy Potato Chip Flavors