ATLANTA, Nov. 9, 2016 /PRNewswire/ -- Eight hundred Atlanta families in need will receive enough food to supplement meals for a week plus daily essentials, thanks to a partnership between PepsiCo and Feed the Children. The event kicks off at 10:30 a.m. at Turner Field in the Gold Lot, 755 Hank Aaron Drive Southeast, Atlanta.
This distribution event is part of a larger initiative between the two organizations to help feed communities in cities throughout the United States. Half of today's recipients are unable to leave their homes due to medical conditions, immobility, or other challenging circumstances, and will have their food and essentials delivered to their door via Frito-Lay's fleet of trucks.
This is the fifth annual event PepsiCo and Feed the Children have hosted in the Atlanta community, where more than 25 percent of the population lives below the poverty line, but the first event to utilize Frito-Lay's trucks for delivery.
The receiving families have been identified and preselected by nonprofit organizations Open Hand Atlanta and African American Association of Georgia.
"Together we can be our brother's keeper by providing food and essentials to those in need," said J.C. Watts, Jr., Feed the Children president and CEO. "With PepsiCo, Open Hand Atlanta, African American Association of Georgia and Walmart's partnership, we can help families in our nation's own backyard."
Each qualifying recipient family will be given:
"We love being part of the Atlanta community and are proud to take part in this event year after year," said Scott Closson, zone sales director, south Georgia zone, PepsiCo's Frito-Lay division. "We wanted to do more this year and reach our friends and neighbors who might often be left out of events like this due to their circumstances or lack of mobility. We're thrilled we can utilize our fleet of trucks to make these deliveries to hundreds of recipients in need who are often underserved."
About Feed the Children
Established in 1979, Feed the Children exists to end child hunger. It is one of the largest U.S.-based charities and serves those in need in the U.S. and in 10 countries around the world. It provides food, education, essentials and disaster relief. Domestically, it operates 5 distribution centers (located in Oklahoma, Indiana, California, Tennessee and Pennsylvania).
In fiscal year 2015, Feed the Children distributed 107 million pounds of food and essentials valued at $302 million to people in the U.S., and internationally, it sponsored nearly 24,500 children, addressing the root causes of poverty through child sponsorship and school sponsorship. It is accredited by GuideStar Exchange, the BBB Wise Giving Alliance and is rated by Charity Navigator.
Visit www.feedthechildren.org for more information.
About PepsiCo
PepsiCo products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $63 billion in net revenue in 2015, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales.
At the heart of PepsiCo is Performance with Purpose – our goal to deliver top-tier financial performance while creating sustainable growth and shareholder value. In practice, Performance with Purpose means providing a wide range of foods and beverages from treats to healthy eats; finding innovative ways to minimize our impact on the environment and reduce our operating costs; providing a safe and inclusive workplace for our employees globally; and respecting, supporting and investing in the local communities where we operate. For more information, visit www.pepsico.com/.
SOURCE PepsiCo